by Jen Clark | Nov 4, 2021 | Blog
Don’t let your memoir lull your readers to sleep! I’m about finished reading the memoir of multi-million-selling author. It was horrible. Why? This author wrote to an audience of one: himself. After hashing and re-hashing details about his childhood, I finally... 
by Mike Klassen | Aug 12, 2021 | Blog, Uncategorized
Do You Believe This?? How do you keep your readers engaged in your writing? You can have something to say, but if you fail to engage your readers, you’re going to drive them away—which, in the end, defeats the purpose of writing. Today, I’m going to clue you in on an... 
by Mike Klassen | Jul 15, 2021 | Blog
Imagine yourself sitting on a NASA strategic planning team. Your group is tasked with organizing the launch of the next spacecraft. Then the subject turns to how the module will be powered into orbit. “Okay,” the voice at the head of the table begins. “This probably... 
by Mike Klassen | Jul 8, 2021 | Blog
Don’t Overlook the Hook So the other day, I was talking to a friend who told me that when he was in his early twenties, he got into a fight with his girlfriend. In the heat of the moment, she stormed out of the apartment and killed herself. My friend wept as he... 
by Mike Klassen | Jul 1, 2021 | Blog
Ever wondered why we say “Ding Dong” or “Ping Pong” but not “Dong Ding” or “Pong Ping”? Sometimes phrases just sound wrong, but we can’t explain why. At least not me. Earlier this week, I ran across an online article and thought I’d share the gist of it. It’s all...
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